Klaviyo Automation

Klaviyo Automation focuses specifically on building and refining the automated flows — abandoned cart, browse abandonment, post-purchase, win-back — that run in the background generating revenue without a single campaign being sent.

Increased Flow Revenue Share
Higher Cart Recovery Rate
Improved Customer Lifetime Value

Benefits

Shopify-native data useFlows built around real purchase and browse behavior, not generic templates.

Revenue-per-flow visibilityClear reporting on which automations actually drive revenue.

Continuous testingSubject lines, timing, and segmentation tested on an ongoing basis.

SMS integration where relevantCombined email/SMS flows for brands where it fits the audience.

Who This Is For

Shopify Merchants DTC Brands eCommerce Stores Subscription Brands

Common Business Challenges

01

Default flows that were never customized

02

No visibility into which automations actually drive revenue

03

Missed opportunities in browse and cart abandonment

Our Process

01
Week 1–2

Account and data model audit

We audit existing flows, metrics, custom properties and integrations to find where flows overlap, conflict or double-send.

02
Week 3–4

Flow architecture map

A documented map of every automation, its trigger, exit conditions and suppression rules — so the account stays understandable without us.

03
Month 2

Build, split-test and gate

Flows built with split tests where volume supports it and smart sending rules to prevent subscriber fatigue.

04
Month 3+

Attribution and flow-level reporting

Per-flow revenue reporting with clean attribution windows, reviewed monthly and pruned when a flow stops earning its send.

Engagement basics

Deliverables

01

Full flow audit against Shopify data

02

Custom flow build (cart, browse, post-purchase, win-back)

03

A/B testing calendar for key flows

04

SMS flow integration where appropriate

05

Monthly flow performance report

Expected Outcomes

01

Increased Flow Revenue Share

02

Higher Cart Recovery Rate

03

Improved Customer Lifetime Value

04

Reduced Time-to-Second-Purchase

Figures reflect portfolio highlights and illustrative examples. Individual results vary by business, industry, and campaign scope.

What you can hold us to

  • A reply within one business day, from the founder.
  • A written plan — channel mix, budget and targets — approved by you before any spend.
  • A live dashboard plus a monthly written read against those targets.
  • Full admin access on every account, from day one.

Frequently Asked Questions

Is this different from your Email Marketing service?

Klaviyo Automation focuses specifically on automated flows; Email Marketing also covers campaign strategy.

Do you handle SMS too?

Yes, where it fits the brand and audience.

How long does a full flow rebuild take?

Typically 3-4 weeks for the core flows, with ongoing optimization after launch.

Ready to Grow with Klaviyo Automation?

Book a free 20-minute strategy call and we'll tell you honestly whether this is the right fit for where you are.